Tricia Doyle to lead CASACOM’s Toronto Office
CASACOM is pleased to announce the appointment of Tricia Doyle as Business Strategist and Managing Director of the Toronto office. Tricia has been leading the English Canada operations of the Québec-based firm since the beginning of the year.
Tricia is an innovative brand strategist and marketer with 20+ years of expertise counseling senior executives, motivating and engaging teams, and fostering relationships with multiple stakeholders. Her extensive experience leading clients through crisis and change has provided great value to the firm’s client base, particularly given the current climate.
“I feel privileged to join this team of dedicated people, committed to doing insightful and strategic client work.” said Tricia Doyle. “My immediate focus will be to help our clients navigate through these unprecedented times and to engage with their clients and customers in a meaningful way. We will also use our platforms and networks to help share information in a timely and accurate fashion.”
“We are delighted to have Tricia join our CASACOM family”, said Marie-Josée Gagnon, CEO & Founder of CASACOM. “Heading up our Toronto Office, she will lead our experienced client-centric team. Tricia is a marketer, a business strategist, a communicator and a relationship builder. It is rare to find all these qualities in one individual but when we met Tricia, we knew we had found the right person to lead our Toronto team as we continue to grow our business.”
In addition to her new role at CASACOM Toronto, Tricia is also a part-time Professor at the Centre for Business at George Brown College where she lectures in Business Strategy. She holds an MBA from the Schulich School of Business.
Suzanne Rappaport promoted to Senior Vice President
CASACOM is equally pleased to announce the promotion of Suzanne Rappaport to Senior Vice President of the Toronto office.
Since joining CASACOM three years ago, Suzanne has provided strategy and oversight to the firm’s clients, as well as leadership and mentorship to the entire team. In her new role as Senior Vice President, she will continue to oversee key accounts for the agency with an added focus on content creation, creative direction and client excellence. Suzanne will work closely with Tricia to grow the Toronto business.
“Suzanne has been an incredible leader and strategist and we are so pleased to have her continue with us in this new role.” Said Marie-Josée Gagnon, CEO & Founder, CASACOM. “Our leadership team in Toronto of Tricia and Suzanne is incredibly strong – bringing diverse yet complementary expertise to our clients and team members. I have no doubt these two leaders will make magic happen!”