Wikipedia, a free content Internet encyclopedia that allows anyone to edit pages, has grown in influence over the years. With its 450 million monthly visitors accessing more than 20 billion pages, Wikipedia is the most important reference website, following Google. However, because anyone can edit or...
Read MoreBefore enjoying the weekend, sit back, relax and read up on how social media is reshaping the news, why young people are more open to brands and how you can get a client in the news through your pitches. Social Media: About 5,000 digital news sector...
Read MoreIt’s that time of the week again; our three favourite communications and PR tips and stories are here. Learn how to deal with unresponsive clients, find out how much Canadian brands spent on advertising last year and discover why our brains process digital reading differently. Client...
Read MoreMedia: What would you say if there was a tax on YouTube? On Monday, the Ontario government recommended that a new tax should be imposed on YouTube, Netflix and other foreign-owned internet video providers. Kevin Finnerty, the assistant deputy minister for Ontario’s Ministry or Tourism,...
Read MoreIt’s that time of the week again; our three favourite communications and PR tips and stories are here. Learn how you should properly use emails with clients and how to take a measured approach to written communications. As well, read up on the latest Ipsos...
Read MoreBefore enjoying the last long weekend of the summer, sit back, relax and read up on a big merger that took place this week, new measuring tools for Instagram and some of the key changes PR has experienced over that last 30 years. Retail/Consumer: What was...
Read MoreBefore enjoying the weekend, why not catch up on a few communications and PR stories and tips from this week. Here are our top three: Public Relations: According to a new study by the Communications & Public Relations Foundation (CPRF), most Canadian PR people have a positive...
Read MoreWere you too busy to read about the latest trends in social media or missed some news in the communications world this week? No need to worry. You can read our three favourite PR and communications stories of the past week to catch up. Tablets: According to...
Read MoreAre you ready to find out what communications and PR stories caught our eyes this past week? Look no more, here’s our top three: Reporters: As most people in the PR and communications industry know, reporters won’t take your call if you have nothing interesting or new...
Read MoreBefore enjoying the weekend, why not catch up on a few communications and PR stories and tips from this week. Here are our top three: Pitching: You can have the most intriguing and earth shattering news in the world, but if your pitch is off, media coverage...
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