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CASACOM presents its content creation studio

In response to a growing demand for creative and production of both visual and editorial content, CASACOM has opened a creative studio. The core of this team is Catherine Chantal-Boivin, Senior Consultant specialized in video production, Stacy Cavery, Digital Analysis Consultant, and Niti Mueth, Graphic...

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Prediction #4 – The practical predictive analysis

While we are barely recovering from analysis in real time, here comes artificial intelligence’s (AI) new capabilities to predict future behaviours. More accurate than the tools used for weather forecasting, algorithms can build predictive calendars and determine the best times of the year, week or...

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8 reasons to expand in Canada in 2016

Have you ever thought about including Canada in your business’ growth plan? CASACOM has welcomed several foreign brands in Canada over the last few years in both its Toronto and Montreal offices. All of those brands have benefited from an integrated PR program and have...

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How to Communicate Efficiently in the Canadian Market

Brands interested in entering the Canadian marketplace face cultural differences that demand unique communications strategies in order to be effective. Our Worldcom PR Group Houston partner Ward sat down with CASACOM CEO Marie-Josée Gagnon to discuss what it takes to enter the Canadian marketplace and...

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Big Apple Media Trends with Worldcom Partner Coyne PR

This year, for their 25th years in the public relations and communications business, our Houston Worldcom PR Group partner Ward decided to highlight their global footprint by showcasing the expertise of our partners. They recently interviewed Dr. Norman Booth, vice president and public relations specialist...

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