fbpx
Insight | Blog and Vlog | CASACOM
60335
paged,page-template,page-template-blog-masonry,page-template-blog-masonry-php,page,page-id-60335,paged-4,page-paged-4,qode-core-1.2,,pitch child-child-ver-1.0.0,pitch-ver-2.1, vertical_menu_with_scroll,smooth_scroll,grid_1300,blog_installed,wpb-js-composer js-comp-ver-5.4.5,vc_responsive
 

Blog and Vlog

Don’t miss them!

Prediction #3 – The Invasion of Chatbots

Chatbots have become the most visible and even intelligible part of the presence of artificial intelligence (AI) in 2017. These programs are increasingly integrated with messaging applications, such as Messenger. They can simulate a conversation with one or more humans by voice or text exchange. The...

Read More

Prediction #2: From “You” to “Us”

With the decline of the organic reach, companies can no longer broadcast content on platforms like Facebook hoping the universe captures it. They must promote it through paid publications to reach their target audiences. By definition, social media connects people. The best corporate ambassadors are often...

Read More

Prediction #1 – R.I.P. Organic Reach

In 2007 Facebook launched its Pages for Business and the success was amazing. Brands could finally have a "free" presence on the platform and join thousands of fans. The key was to create rich, engaging content to ensure exponential growth of your community. Then in 2010, we saw...

Read More

Predictions for 2018

The outburst of "2018 predictions" reminds us that the New Year is right around the corner and a time to reflect on the past, but also a time to anticipate new trends for the year to come. So we put on our Nostradamus hat and...

Read More

How Artificial Intelligence is Impacting Public Relations

Public relations will not avoid the transformations generated by artificial intelligence (AI). CASACOM is actively thinking about the many changes that lie ahead. Will robots replace professionals? Will algorithms create press releases from scratch? Will technology detect the best target audiences to interact with? For...

Read More

5 Tips for Expanding in Canada

Is expanding to Canada part of your growth strategy? Canada can provide exciting growth opportunities for international companies, but you have to be ready to take on this complex market. Foreign companies that expand into Canada without carrying out the necessary preparations are often restricted...

Read More