Insight | Blog and Vlog | CASACOM
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Blog and Vlog

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5 Tips for Expanding in Canada

Is expanding to Canada part of your growth strategy? Canada can provide exciting growth opportunities for international companies, but you have to be ready to take on this complex market. Foreign companies that expand into Canada without carrying out the necessary preparations are often restricted...

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CASACOM’s Weekly Round-up

It's Thanksgiving weekend! Before enjoying time with friends and family and of course the delicious food, why not wrap up your week with helpful communications tips and stories from this past week. And let’s not forget to cheer on Canada’s team, The Toronto Blue Jays...

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Take some time to catch up on communication news and tips from this past week before relaxing this weekend. Writing: We all get writer’s block. Sometimes when you focus on a piece of work for too long you get frustrated because you don’t know what to write....

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Advertising: McDonald’s Canada debuted their new advertising campaign this week, which focuses on the perception of young employees. Many people believe that young people are late to their jobs, can’t handle responsibility or manage money. However, McDonald’s wants Canadians to know that isn’t the case...

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How to Communicate Efficiently in the Canadian Market

Brands interested in entering the Canadian marketplace face cultural differences that demand unique communications strategies in order to be effective. Our Worldcom PR Group Houston partner Ward sat down with CASACOM CEO Marie-Josée Gagnon to discuss what it takes to enter the Canadian marketplace and...

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